Saturday, May 24, 2008

Submarines

During World war I, Will rogers had asuggestion for getting rid of the German submarine menace:"All we have to do is to heat the Atlantic up to 212 degrees Fahrenheit.Then the submarines will have to surface,and we can pick them off one by one.

Now, somebody's going to want to know how to warm up that ocean.Well, I'm not going to worry about that.It is a matter of details,and I'm not a policy maker."



*** Although a policy maker need not bother himself with little details,like the day -to-day running of the company,he needs to have a firm grasp of crucial details which could either make or break the organisation.
McDonald's attention to crucial details like the smiles on the witnesses' faces and the friendly and polite greetings they extend to customers are winners that bring in the sales and foster customer loyalty.